Telemarketing in Japan Telemarketing in Japan

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Telemarketing in Japan

marketing japanTelemarketing in Japan

We offer telemarketing services to clients seeking new prospects in Japan. Our clients are mostly giants in the IT industry, such as NEC, Oracle Japan, Fujitsu, Hitachi and many more. You can be assured of our proven track record and our wealth of experience serving over 400 clients annually.


¡Four purposes of telemarketing ¡

  1. To get an appointment
  2. To get information about the key person.
  3. To invite participants for seminars.
  4. To conduct customer satisfaction survey.
¡Work flow of telemarketing at Innovation¡

telemarketing japantelemarketing japan General planning for promotion
EDeciding goals and priority
ESelection of lists for database creation
ESchedule, budget, work plan
EFollowing up after securing appointments
ECombination of direct mail or email marketing
EDesigning of script
telemarketing japan Training / Role playing
Provide training and guidance for our telemarketers which including role playing
telemarketing japan Rehearsal
telemarketing japan Brush up meeting
Introducing telemarketeers to our clients to build a good working relationship.
telemarketing japan Making phone calls
We improve the process after evaluating their progress
telemarketing japan Example of a report
At the end of everything we produce more detailed reports.

¡Why our clients outsource telemarketingH ¡

Issues of doing telemarketing on your own

  • Sustainability & Motivation
    If a salesman makes phone calls all day long, his motivation may be lowered. Depending on the company, maintaining a high level of motivation is difficult.
  • Effectiveness
    It is common not get to any appointments, even after two or three hours of phone calling. And they usually think that, it would be more efficient if they use the time to do other sales activities instead.
  • Speed
    It is difficult to attack new markets in a short time using only their own limited sales resources.
–For example our salesmen do not make phone calls to get an appointment, because they have no time to make phone calls. They use our professional telemarketing service instead.

Disadvantages of hiring telemarketeers

  • Recruiting and management cost
    It costs much time and money to hire skilled and experienced telemarketers. In addition,training staff is difficult and requires much resources,too. The turn over rate of telemarketer is higher than other types of job.
  • Sharing of know-how
    It takes a lot of time and money to create a knowledge-sharing system.
  • Infrastructure
    You need infrastructure such as office space, computers, office furniture and telephone. Besides you need a management system to manage the process and create the database. It is not enough to have a team of good telemarketeers;a good supervisor is necessary.
¡Competitive edge¡

There are a lot of telemarketing companies,but our defining features are the following four points;

  • Focus on IT industry and BtoB market
    We have over 400 clients since 2001. Most of our clients are huge IT industry companies such as NEC, Oracle Japan, Sun microsystems Japan, Fujitsu and so on.
  • Quality not quantity
    Our staff are more courteous than other telemarketing companies. Our special feature is not the ability to make a lot of phone calls ,for example over 100,000 calls ,but rather we make phone calls courteously.
  • Creating lists of good leads and prospects
    Over 90% of the time, we cannot get an appointment. However over this 90% of leads will still be useful for us, because we are able to get many information through the phone conversation such as the name of the key person, their thoughts about your service, their budget and we can also conduct research on your competitors.
  • High-level security system
    We have acquired the government certification of achieving the highest standard of privacy protection, called Privacy Mark in Japan. We always pay attention to database security.For example, we have a double entrance security system and every staff is required to enter with a password.
Our charge starts from $5,000.

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About Us/Marketing in Tokyo
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Service lineup


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